Whew! We’re starting this Monday with a bang that is for sure.

One thing, right off the bat that I have to say is this… If you’re ever in a position to hire someone to run your Digital Marketing Operations, you absolutely need to have them go through the One Funnel Away Challenge.

The reason I say this is because so many of the fundamentals may get skipped over if the person you hire isn’t properly trained. As I listened to the training, I couldn’t help but think how much more I could’ve done in past positions if I had been operating with this trusted framework. I could have brought so much more to the table. Properly trained staff = game changer.

… hops off soap box.

Ok, back to day 1. In today’s lesson, Russell Brunson walked through the process of Funnel Hacking. He showed us the framework of what we need to use for any offer we ever create. This is of course no secret…

Hook, Story, and Offer

Russell talks about this in pretty much everything he ever puts out. If you have read section one of DotCom Secrets, this won’t be much of a surprise. During this session, he covered, how to identify each part while doing your research. AND… how to do your research.

He gifted us with a tool that will make doing the research super easy (…located in Jim’s Funnel Scripts area). I’ve been playing around with this tool already and found things that I would have never been able to find before. All you have to do is type in your topic and press Build. This will show you social, websites, google trends, EVERYTHING you’ll ever need to do proper research.

You can also save the searches that you use, for future use. This tool alone, is worth the price of admission to the One Funnel Away Challenge.

My homework for today is to find ten offers and funnel hack them. I have some really fun ideas and topics that I can’t WAIT to dive into! Wish me luck!

Here For Your Success,

*Some of the links in this post are affiliate links. This means if you click on the link and purchase the item, I will receive an affiliate commission at no extra cost to you. All thoughts and opinions in the post remain mine. This is not a sponsored post.